Digitalization has empowered the new shopper generation. This challenges retailers to fundamentally rethink how they engage with their customers. Find out more about the changing retail landscape and how to define a sound omnichannel strategy in my latest video.
For more in-depth insights into the topic of omnichannel profitability, see my related article series here.
What are your thoughts on the future of omnichannel retail profitability? I look forward to an interesting discussion.